Analysis Pentene's Ads

Story line of this ads:
1. There was a little girl who wants to play a violin but she is deaf.
2. She always be bullied by her friends.
3. There was an old man, he was playing a violin too.
4. The girl wants to play violin again.
5. The girl told her condition to the old man.
6. The old man give her motivation and another violin for her.
7. The girl follows a competition.
8. A girl who likes to bullied her is also joining the competition.
9. Finally the deaf girl win the competition because of the shampoo (Pentene) makes her hair shine.

So what's the connection between the story line with the shampoo product and the statement of "you can shine"
> From the first, she's not using pentene so she's not confident and by using pentene she can shine and feel cofident. We can see it when her hair whipping and shining on her performance. And with pentene her hair looks perfect. It's different from her rival because her rival's hair is tied up and looks not shining. Because a shining hair is looked when the hair is parsed.